Top App Development Risks Which You Should Not Ignore In 2022

April 4, 2022

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With more than 3.8 billion people using cellphones, cutting-edge technology has advanced the development. Mobile app development is being accelerated by technology-oriented organizations as more customers spend their money and time on it. As a result, app development services for Android and iOS have become a need in recent years.

A decade ago, every business needed an online presence through a website. However, looking at the rising trend of mobile applications, it is now imperative for every business, i.e., corporations, SMEs, or even startups, to have a workable mobile app. Some have to outsource app development to make their traditional business into a multifaceted one. However, just having an idea won’t help you until you can prove its worth through development and effective marketing techniques.

However, as time has passed, the difficulties in developing mobile apps have increased. Here are a few of the difficulties that mobile app developers confront.

The security of mobile apps is a moving target. The desire for more functionality and features and the requirement for rapid software upgrades frequently comes at the expense of mobile security. The expanding mobile app security threats, particularly to prevent data breaches, are one of the primary issues for mobile app development.

As technology progresses, it has become easier to design and deploy apps and crack the security of a mobile application as developers continue to write risky code.

Some attackers may attempt to break a mobile app in order to learn more about the particular features of the app and for other information. Others may do so to gain access to backend services.

Given the high level of competition in the various App Stores, whether you’re creating a standalone app or simply extending your web presence with a native mobile app, you’ll need to create one with unique functionality and features.

Most businesses dive into the development phase without knowing the associated risks, and therefore most mobile apps fail to even take off even with the best resources. So what are the underlying risks involved? What can be done to mitigate these risks? If development is planned well with the knowledge of the risks involved, the resulting product is much better at sustaining rather than just looking exotic. So this article can be a handbook of the risks involved in mobile app development that developers and companies can refer to in order to launch a better functioning and sustainable app.

Here are some of the hidden risks that must be avoided to create a well-understood and competent mobile application.

Creating an application that isn’t useful to people

  • Mobile apps have a huge market that is only expanding as we speak. The success of major mobile applications is due to the fact that they cater well to their users. In other words, the app is created keeping users in mind.
  • With technology becoming more advanced, user experience is also a major factor in any development cycle. If the mobile app development company produces an app with a fancy UI using the latest technology and the best development tools of the market, it will still be deemed useless if the end-user does not find the usability or UX good enough.
  • So the mobile app development company needs to make the app with the right perspective and ensure usability as the major factor even before it is developed.

Having too many features in the app

  • The mobile app development industry believes in feature-rich applications and strives to include as many features and functionalities as possible in a single app.
  • Having too many features that are rarely used in the app can make it heavier and slow down the reliability and speed time, and make the app confusing and clumsy.
  • Too many features also mean additional time, investment, and development resources.
  • As per the latest design trends, most UX designers indicate that minimalism is the way forward. Therefore, an app design must be minimalistic while also covering the important features. Too many features can be overkill and deflect the user from being interested in the app. This, in turn, can be quite a risk to have in the development process.
  • Always try to list an optimum number of features to be added to the app to make the user experience seamless. This can keep the user tuned into the app and also make them want to come back.

UI/UX design

  • A bad UI/UX is one of the primary app development mistakes.
  • In the last few years, design has taken centre stage in the development process in a major way.
  • There was no factoring for design in traditional processes as it was not considered a major selling point.
  • However, going by trends across the globe and looking at how a good design can elevate not just the look of the app but also increase its saleability exponentially.
  • Strike a good balance between good design, easy-to-use features, and engaging functionality. Too much of any of these can result in loss of user base.
  • Invest in a good design even if it takes more time in the development cycle because the returns from this time invested will pay off for many years to come.

Choosing the right app development partner

  • Many businesses or startups do not have the right knowledge or setup to develop a mobile app, and in this case, they outsource app development to a mobile app development company. It’s important to choose the right partner in this scenario, as this is a long-term partnership you don’t want to mess with.
  • The mobile app development company needs to have the correct practices while also keeping transparency of the process to ensure everything is clear before commencing the project.
  • Documenting business requirements, technical specifications, optimum budgeting for all the resources are important factors to consider while choosing the development partner.
  • Maintenance practices, knowledge transfers, procuring the right resources, i.e., developers as well as the development tools, are all major points that can make mobile app development risk-free and efficient.
  • To outsource cross-platform app development, it is important to invest in the right resources and not pull back the strings. Sometimes businesses end up cutting costs in the wrong areas, which then ends up resulting in the app suffering huge losses. If the app needs a well-qualified UI/UX designer or development tools that may be slightly expensive, then it bodes well to invest this money. It will definitely pay off in the long run.
  • With the right intuition and correct development partner, businesses can successfully outsource app development to make their mobile app a raging success.

Failing to Decide a Specific Budget

  • The truth is launching a mobile app can cost anywhere between $20,000 to $500,000. It mainly depends on the complexity of your project, the team you hire, and the features you want to integrate.
  • To avoid any conflicts, it’s important to devise a specific budget that you are willing to spend for your app. Let’s say you want to launch a food delivery platform. By evaluating the features, you can devise an estimated cost to develop the food delivery app. This will also make it easier to find the right tech partner as you’ll be looking for development teams within the specified price bracket.
  • The best way to decide the budget for an application would be to get in touch with a professional app development team. The developers will validate your app idea and run a comprehensive market research to decide how much you would have to spend to bring your app idea to reality.

Not Following a Dedicated Development Approach

  • Mobile app development is a challenging and time-consuming process. It’s extremely crucial to follow a dedicated development methodology to ensure everything stays on the right track. Some of the most common development methodologies include Agile, Agile Scrum, and DevOps.
  • Following the right development approach is crucial for every project as it helps developers meet client objectives and meet tight deadlines
  • To decide which app development methodology will be suitable for your application, go ahead and talk to your developers. A professional development team will analyze your app objectives and choose the right development approach accordingly.

Skipping MVP Development

  • MVP stands for Minimum Viable Product. Before starting with the final app development, building an MVP solution would be more beneficial and cost-effective.
  • A minimum viable product only contains sufficient features that are necessary for the core functionality of the application.
  • Once these features are integrated into the app, it’s released among selected users who test the product and share their feedback with the development feedback.
  • Based on the feedback, the developers make required changes to the source code. The basic idea behind MVP development is to launch a user-centric application so that there aren’t any unnecessary features that might damage the user experience.

Data security risk

  • Some firms wrongly believe that mobile applications are completely secure, and as a result, they fail to take the essential security safeguards, stifling growth.
  • Finding a trustworthy mobile app development company that puts your data’s security first is difficult but not impossible. In most cases, app developers collect data and share it with third parties, which results in massive data leaks.
  • As a result, building and delivering a secure mobile app is critical; otherwise, security concerns will once again cloud the mobile app development market!
  • According to a Gartner survey published six months ago, 80% of apps on the Google Play Store and Apple App Store were discovered to be missing minor data security codes. Furthermore, 40% of their apps were easy to hack.
  • Implementing better security measures, using HTTP certificates, and integration with MAM/MDM can be helpful to make the mobile apps more secure.
  • If you are entirely aware of the hazards connected in the mobile app development company sector, consider integrating the measures and counterfeits that can lower the risks by 80%.

Data Leakage Risk

  • Storage of sensitive app data in unsecured locations on a mobile device could lead to data leakage.
  • The data is saved on the device in a location that other apps and users can easily access. As a result, user privacy is violated, resulting in the unlawful use of data. Unintentional data leaking and unsecured data storage are frequently mistaken.
  • Unauthorized data leakage is caused by vulnerabilities such as OS bugs and security flaws in the framework itself, which are outside the developer’s control.
  • On the other hand, insecure data storage is caused by factors that are mostly within the developer’s understanding and control. Monitoring typical leakage points, including caching, logging, application backgrounding, HTML5 data storage, and browser cookie objects, can help you avoid inadvertent data leaks.
  • Unmanageable user growth

    • During initial development phases, mobile app development company tend to invest in a humble setting of servers and other hardware, assuming a certain number of users may actively use the app.
    • However, another kind of risk arises when there are too many users on the app, that makes it difficult to manage given the hardware setup.
    • During the design phase, it is important to take scalability into account and choose the hardware in a way that can make this situation manageable.

    Platform related risks

    • Once the mobile app development company has finished developing the app, the next phase is to put it out on a platform that is envisioned for the target audience. With the platform comes several types of risks associated.
    • One type is where there is no control over the platform, and the mobile app development company ends up incurring huge losses when the platform itself shuts down or runs into trouble.
    • The other type of risk is being tied to just one platform, making the mobile app restrictive and unpopular. Once you’ve been able to launch the app successfully on one platform, and you’ve managed to gain some financial profit on it, it is time to expand and launch on other platforms to make it more universal and garner a bigger user base as a result.

    Getting denied on App stores

    • Both Google Play Store and Apple AppStore are the major App marketplaces across the globe, and each have their own set of stringent rules before you launch on their platform.
    • So even after developing the app, the mobile app development company needs to ensure that they are completely aware of the rules of the app store where they plan to launch the app; else, there is a high risk of getting denied on them.
    • This can be a difficult note, to begin with, and the app will not have the correct marketing channels to be launched once it gets denied. This can affect the user base, sales, and the further roadmaps that would have been planned for the app.


    The mobile app development market is quite competitive, with almost every website, business, and startup entering this industry. The number of apps in the play stores across platforms is seeing a terrific upward trend, which means that you need to be prepared much before launching, ensuring your mobile app is completely risk-free.

    The industry currently stands strong on having fantastic ideas converted into great design. Mobile Apps are therefore making our lives simpler and richer with a wide variety to cater to our needs and luxuries. However, it would be quite a dampener to have an app that does not have the basic risks mitigated, leaving the end-user gasping for better alternatives than being sold on your terrific idea.

About the Author Surya Sharma is the Digital Marketing Manager at RV Technologies and has 6+ years of experience working as a digital marketing expert. He strives to work with global brands and help them establish a strong brand presence in their respective markets, resulting in better lead generation opportunities. He possesses a sound understanding of modern-day digital marketing practices that allow companies to grow beyond their potential. In his spare time, Surya likes to pen down his knowledge regarding different digital marketing trends so that people stay on top of the latest tactics and implement them on time to sustain a consistent client retention rate

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