The e-commerce industry has proven to be a highly lucrative industry for those willing to learn and build a profitable business easily. Since it has extensively revolutionized the way we shop, it has become one of the fastest-growing industries in the world. According to research, it has been forecasted that by the year 2040, 95% of all purchases will be done through eCommerce.
There are multiple reasons for the ever-growing popularity of the eCommerce sector. Some of the sought-after ones may include the huge convenience offered to consumers, as they can shop from their homes. Now we can immediately buy our favorite jeans or pay a premium for an international brand.
Online eCommerce also opens the gates for 24/7 services so consumers can shop at any time of the day or night. Moreover, it helps consumers to shop from anywhere in the country, which is a truly spectacular benefit.
There are many benefits for businesses as well. They can reach a larger audience than they would if they were only selling through brick-and-mortar stores. In addition, e-commerce helps retailers to save vast sums of money that would have been extensively spent on rent and inventory.
However, with immense popularity, there comes huge competition. This is why you need to make sure that your brand stands out. This can be done with the help of making a unique eCommerce app just like Boutiqaat. It is regarded as one of the most popular eCommerce apps for selling your clothes and fashion accessories.
How can you start on your eCommerce development journey?
Worry no more, as we have got you covered. We will take you through the basics of e-commerce business and the tricks of building an eCommerce app like Boutiqaat.
Boutiqaat – An Overview
Boutiqaat is a particular e-commerce platform that sells high-quality products worldwide. The platform is owned and operated by Boutiqaat Inc., an e-commerce company based in Toronto, Canada. Users can buy products and make money by selling their own products. Boutiqaat Inc. was founded in 2017 by CEO Khurram Malik.
Being a Kuwaiti-based online shopping platform, this app offers a highly convenient way for users to shop for multiple beauty products. The platform stocks a wide range of products from local and international brands, making it a one-stop shop for all your beauty needs.
Boutiqaat provides personal recommendations from some of the most well-known celebrities in the Middle East, assisting clients in selecting the best product for themselves. According to Similarweb, Boutiqaat has an annual revenue of $100 million to $200 million.
Boutiqaat has become the talk of the town since the platform offers competitive prices and regular discounts, making it a great option for budget-conscious shoppers. In addition, the platform offers free shipping on all orders, making it an even more convenient online shopping experience for all its users.
How to Develop an App like Boutiqaat?
Currently, an e-commerce app like Boutiqaat has become one of the top fashion and beauty applications, drawing a huge number of recurring customers. The app’s high-quality user experience demonstrates the necessity of digital transformation of enterprises for improved customer experiences.
The process of developing a fashion e-commerce app is not a mere cakewalk. It is a complex and tough process that needs much-advanced planning and resources. There are many factors to consider when building an app like Boutiqaat. Let’s explore how you can effectively create a mobile application with ease!
1. Define Your Goal
If you’re looking to create an eCommerce application like Boutiqaat, it’s important first to set your goal. Since curating an eCommerce app can be a complex process, it is crucial for you to have a clear picture in your mind as to how your application can benefit people.
Why are you creating this application? What need does it fill? Keep your goal in mind throughout the development process, and you’ll be on your way to creating a successful eCommerce app. Once you know your app’s purpose, you can begin to develop a plan for your app.
2. Market Analysis & Research
If you wish to build an app similar to Boutiqaat, make sure that you conduct in-depth market analysis and research to understand the needs of your target audience properly. This will provide you with a clear understanding of the needs and wants of your target audience and how you can best serve them.
In addition, you’ll also need to research your competitors to see what other similar apps are present in the market and what makes them successful. With this information in hand, you can then start to map out the features and functionality of your app and begin the development process with ease. Also, once you have a solid understanding of the market and your competition, it can become quite easy to build your app in such a way that it stands out from the crowd.
3. Choose The Right Platform
There are many platforms to choose from, but the most popular and user-friendly platforms are iOS and Android. The decision to choose the right platform for your fashion eCommerce app majorly depends on the revenue model of your business.
If you need help deciding which platform to choose, consider your target audience. If you’re targeting a younger audience, iOS might be the better choice. However, if you’re targeting a more general audience, Android might be the better choice. Moreover, even by exploring your business’s CMS, inventory, database, and budgets, you can easily decide which app to launch – iOS or Android.
4. Select A Right Feature Set
Once you’ve chosen a platform, the next step is choosing the right features for your app. Since you are done with your research and have even grabbed a brief overview of your industry competitors, it’s now time to select an appropriate e-commerce app feature set that will attract various users to your app.
What features do you want your app to have? Do you want it to be a simple app with a few basic features, or do you want it to be a complex app with many advanced features? In order to carry out successful ecommerce app development, make sure to have clarity on all these questions. You can also consider your target audience along with your budget when it comes down to deciding the right features for your app.
Your app should contain creative features like push alerts, social network integration, alternative payment choices, a wishlist, and synchronization if you wish to make a similar one to Boutiqaat. Make sure to have at least these fundamental features in place before implementing the more complex features that can boost your app’s user engagement extensively.
5. Curate An Interesting UI/UX Design
To build an eCommerce app like Boutiqaat, it’s crucial to create an interesting UI/UX design. The app should be easy to navigate and have a sleek and modern design. The color scheme should be eye-catching, and the app’s overall look should be inviting.
Your application needs to have a wide range of features that make it a mere cakewalk for all your users to browse and purchase products. Your app’s homepage is recommended to contain a carousel of featured products, and the navigation should be simple and straightforward. Make sure that your users are able to search for products by category, brand, or keyword and easily get their hands on the products they require.
The product pages should provide plenty of information about the product, including photos, descriptions, prices, and available colors/sizes. There should also be various customer reviews and ratings to help users make informed decisions.
The checkout process of your app is quick and easy, and users should be able to pay by credit card, PayPal, or other popular payment methods. The app should also offer customer support in case users have any questions or problems. Providing such a user experience helps customers explore your app with ease and eventually boosts your sales by making the buying process easier.
6. Curate An MVP
To curate an eCommerce app like Boutiqaaut, you’ll need to construct your MVP (Minimum Viable Product). This will be your foundation and will include the basic functionality and features that your app will need in order to be successful.
Once you have your MVP, you can then begin to add additional features and functions that will make your app even more unique and valuable to users. The key is to start with a strong foundation and then build from there. With a little planning and forethought, you can create an eCommerce app that is truly one of a kind.
7. Product Recommendation
Boutiqaat is one of the most popular eCommerce apps in the Middle East, and it’s known for its great product recommendations. If you’re looking to build an eCommerce app that has a similar level of success, then you need to make sure that you include a product recommendation feature.
Product recommendations are considered to be the key to driving sales, especially on eCommerce platforms, and they can be highly effective for Boutiqaat’s target market, which includes young, fashion-conscious consumers. By including a product recommendation feature in your app, you can help shoppers discover new items that they may be interested in and ultimately boost your sales.
There are a few different ways that you can go about implementing a product recommendation feature in your app. One option is to use specific algorithms that analyze a shopper’s purchase history and browsing behavior and accordingly make recommendations. Another option is to allow shoppers to manually input their preferences, such as their favorite brands, styles, and sizes.
Whichever approach you choose, make sure that your product recommendations are personalized and relevant to each individual consumer. This will be your ultimate support in creating a successful eCommerce app that can extensively compete with others in the industry.
8. Efficient CRM System
An efficient CRM system is crucial in order to manage customer relationships and transactions effectively. Your application’s CRM system should be able to efficiently track customer data, manage customer accounts, and process customer orders at a fast pace.
The system should also be able to provide customer support and handle various customer complaints with ease. A good CRM system will make it easy for you to manage your eCommerce business, get most of your marketing strategies channelized and provide excellent customer service.
9. Multilingual Support
Including multilingual support in your eCommerce app can help you tap into new markets and reach a wider audience. It can also help you build trust and credibility with potential customers, as they will be able to see that you are catering to their needs.
Some of the other benefits of multilingual support include increased search engine visibility, improved customer service, and the ability to better track customer behavior. If you’re looking to build an eCommerce app that can compete in the Middle East market similar to Boutiqaat, then including multilingual support is a must.
10. Don’t Miss Out On User Testing
User testing is one of the most important steps in launching a successful eCommerce app. By testing with real users, you can get invaluable feedback on the user experience, identify any potential issues, and make sure that your app is ready for launch.
There is a wide range of ways to do user testing. Some may include using a service like UserTesting.com, which will connect you with real users who can test your app and provide feedback. Another option is to find beta testers within your target market and give them early access to your app in exchange for their feedback.
Be it the former option or the latter, make sure to do dedicated user testing before you make your eCommerce app live. By taking the time to test with real users, you can avoid any potential issues and give your app the best chance of success.
11. Launch and Market your App
After you have built and designed your eCommerce app like Boutiqaaut, the last step is to launch and market your app. You need to make sure that your app is visible to potential customers and that they know about all the features and benefits that your app offers.
You can do this by creating a marketing plan and budget and then executing that plan through various marketing channels. Some common marketing channels for eCommerce apps include paid advertising, social media, email marketing, and PR. Make sure to track your marketing efforts so that you can see what is working and adjust your plan accordingly.
What Is The Estimated Cost Of Developing An App Like Boutiqaat?
Since now you are clear on how you can curate an app like Boutiqaat, it’s now time to dig deep and know the cost to develop it. The cost of developing an app like Boutiqaat majorly depends on a wide range of factors. These can primarily include the complexity of the app, the number of features it contains, and the amount of time and effort required to develop it. Generally speaking, the cost of developing an app like Boutiqaat would fall somewhere in the range of $10,000 to $50,000.
Wrapping Up
Building an app like Boutiqaat can be a complex and time-consuming process, but once you choose the right platform, development tool, and features, it can be a success.
If you are looking for a company that can help provide you with top-notch eCommerce app development services, then turn to RV Technologies today. Our highly experienced professionals can help you curate a fashion eCommerce app similar to Boutiqaat with ease. Connect with our professionals and understand all about the project in detail!