Top Mobile App Development Trends To Look in 2021
Experts believe that 2021 is going to be the year of mobile apps. Because pandemic made everyone dependent on mobile phones for their basic requirements, businesses understood the need to get a mobile app. As a result, they are turning to mobile app developers or mobile app development companies to get their applications ready for better reach. Though there is a controversy about which technology will rule in the mobile application industry, there are still a few names that are getting the spotlight. Let’s find out how different technologies are preparing for the mobile apps market in 2021.
Machine Learning and Artificial Intelligence: Artificial Intelligence has become a popular buzzword across several industries. In simple terms, AI can be defined as a system that can copy intelligent actions and make autonomous decisions. AI has changed the way people are using their mobile phones. With the continuous upgrades, several reputable brands are working on AI. The finest yet small example of AI is when you say, “Hey Google,” Google Assistant will help you by opening any app or finding any data. It is expected that AI will improve the quality of services in the healthcare, agriculture, and banking sectors. AI-powered Machine Learning approaches are being used to study user behavior and improve the quality of products. This will help in saving money spent on inaccurate audience research.
Subscription-Based Apps: The subscription-based business model has been with us for the past several years. Platforms like Google Workspace, Spotify, Netflix, and Amazon Prime are popular subscription-based apps. It is expected that more and more businesses will start offering access to their products through a subscription-based model. These will potentially be in the sectors that we would have never expected. The best example is the gaming industry, which puts lots of effort into getting onto the cloud, essentially breaking the need to buy new consoles or update your PC hardware to play more refined versions. There are so many examples to it, like Google’s Stadia, Microsoft is leading towards development with their XBOX Cloud Streaming services, and NVIDIA has its GeForce. All these brands are trying to push themselves into the mobile world as well.
Mobile Commerce App Development: Post COVID conversion rates from eCommerce mobile apps are much more than mobile sites. It has also been found that more than 53% of mobile device users are making their purchases using the apps of manufacturers or retailers. People are comfortable using mobile apps and find them more convenient as compared to mobile sites to find and purchase goods. This increased use of mobile apps for shopping has increased the M-commerce app trends. Most brands tend to develop an appealing mobile app for selling their products in just a single touch. Moreover, M-commerce speeds up IoT development. Integrating AI and AR modules into your M-commerce would encourage your users to make orders using your app.
Chatbots: Studies say that next-generation users want to save time while using their devices. They want to buy, study, meet, and receive any data or information online rather than investing their time and resources in offline communications. They are looking for smartphones to have smarter apps to assist them better. The most successful standalone chatbots apps are Google Assistant, Apple Siri, and Amazon Echo. It is also believed that chatbots have reduced the support team’s cost, and now more users can be served per hour. The chatbots revenue is growing which means we are in a new tech period. In this, people don’t need more apps. All they want to use are apps they are already accustomed to performing their daily life tasks at once.
Augmented Reality Based Application Development: Augmented Reality and Virtual Reality have already proved successful and are already known as the achievement of the century. Some of the finest examples are 3D driving maps, interactive learning out-of-the-class and realistic gaming. It has been expected that both standalone and embedded AR-based mobile apps will increase their revenue soon. This is because 5G internet is coming, and it will make it possible to implement the AR approach in every field from production to the educational sector. Moreover, several advanced AR hardware development is taking place which is expected to affect the latest app trends.
Mobile Wallets: With the increasing purchase of goods online, it has increased the demand for online payment services. Convenient yet safe all-in wallet apps are high in demand from several digital shoppers. Several self-standing e-wallets allow users to spend their money on various goods. There are several banking tools as well that you can access from your smartphone to make such payments. There are several ways in which mobile wallet apps could be performed. These include mobile wallet platforms with client apps, retailer apps that use e-commerce technologies, a definite number of banks, and P2P platforms accessible from a specific bank app. All of them are in high demand.
These were some of the popular trends and developments that you could see in 2021. If you think you have an application plan and want to incorporate any of the technologies into your app, please call us!